Vitabashing?

OK we seriously need to get overourselves. We don't have the monopoly on the word fairy, nor should we. Aren't we furthering our own discrimination by getting all up in arms whenever this word is even mentioned in conversation? What will we do next? Get our torch wielding mob of villagers and attack Disney?

It's not about how-we-as members of the LGBTQ community interpret this but how the heterosexual community will. I think we're smart enough to see the humor intended, but heterosexual people will indeed interpret this as "drinking redbull will make me a sissy" and thus continuing the cycle of hate, oppression, and homophobia-unconsciously-towards the LGBTQ Community. (Danarra Ban-commentator-pretty much says the same thing---see the comment---)

OMFG Fags (oh and I can say that because I am one) get a clue! This is silly. getting pissed over something like this! Howabout you get pissed oversomething worth while and then do something about it huh?

It may be over the top, but not as offensive as the Dodge TV commercial a year ago, where the Tinkerbell-type fairy was turning everything "gay" except the Dodge truck. So the uber-butch pedestrian points to the flying fairy and says "Silly Fairy". Then the fairy turns the butch dude into a "flaming queen", with colorful tennis outfit with the polo sweater wrapped around his neck, walking two "gay dogs". Most advertisers use the term "fairy" to portray effeminate men and that's just plain ignorant.

Glaceau's marketing department should have realized that the joke might be taken in the wrong way; however, I think the outrage is a bit much. In a world where gays and lesbians still face real discrimination on a daily basis, I would think there are bigger battles to fight. By jumping on every perceived slight and injustice, we eventually cease to be viewed as "speaking truth to power" and instead come across as shrill and hypersensitive, at best. Moreover, I find the outrage and calls for boycott to be if not a bit insincere, then at least a bit inconsistent. Popular TV programs such as the "Daily Show" and "Saturday Night Live," frequently use gay slurs and stereotypes (mostly toward gay men) and yet most LGBT view this as all done in "good fun." The reason they feel this way is because they realize when otherwise derogatory words are used without malice. Similarly, Glaceau used "fairy" without malice

We should just march down there to Glaceau headquarters with our axes and pitchforks and destroy those evil fairy bashers!

Wow! You know - the only people I can think of who would be offended by such a thing - would be those who have already identified themselves as fairies. What's with that?! Personally, I thought that particular euphemism usually got dropped after grade school anyway. What if the campaign really was directed at winged sprites? And what of that? Oh hells-bells Mary - will "Sprite" now be black-listed too?! After all, it's light, it's bubbly, and has a certain sass! Not terribly gruff or manly. Will we start to see the limon soft-drink as a shi-shi slap in the face of fruity-femmebos across this land and suddenly turn our palates to fresca? Just say it "Fresca" - manly huh! I'm guessing you same people are the ones who dropped bricks in your panties when Rachael Ray wrapped a paisley scarf around her neck and had a coffee... but that's another thing alltogether. We have a saying for you here in Texas, and I'll leave you with that. Bless your little hearts!

Don't get it. How does ridicule of Red Bull make Glaceau a better product? To me the ads only make Glaceau appear weak, in the "so's your old man" category. Tell me why Glaceau is better, not why Glaceau needs to use name-calling.

What a crock. This had nothing to do with gay men, it had to do with fairies, real fairies, not human ones, the kind that are small, have wings, and glow in the dark. You are all being silly to take exception to this. Don't try to read something into words that isn't there.

It is NOT humorous to continue to bash FARIES being EFFEMINATE MEN - gay or straight. We do NOT have to STOP being aware that the dominant MACHISMO culture is still alive and well and pure BS that needs to be taken for what it is HURTFUL and DEMEANING --- For you gay or straight who think it is FUNNY --- and i have friends of both flavors like you --- do you not quite feel enough like a man ? BTW ever notice there are always people who think "it is just a joke - get over it" --- and that it is now something McCain and other politicians say all the time. It is NOT just a joke.