Does Tommy Hilfiger Support PrEP?

Black Friday isn't generally an LGBT-focused event, but at least one t-shirt on sale at Macy's offers what could be a statement in support of a breakthrough treatment that can help prevent HIV infection in those most vulnerable.

A simple gray t-shirt with a breast pocket and faded white pattern at its center bears the words "IN PREP WE TRUST," along with a Hilfiger label emblazoned across the chest.

Certainly, the slogan could be a reference to the brand's traditionally preppy, Americana-infused style. Indeed, the description of the item on Macy's website reads "Power to the prepster!" encouraging customers to "sport this t-shirt from Tommy Hilfiger to show off your classic style."

However, LGBT customers might find a double meaning in the message, as a none-too-coded reference to pre-exposure prophylaxis, or PrEP, a once-daily pill that, taken as directed, has been shown to reduce the risk of HIV infection by up to 99 percent.

RELATED: Learn more about PrEP with The Advocate's comprehensive series, "31 Days of Prep."

It's unclear whether the designer was aware of the double-meaning, though Hilfiger himself has supported efforts to raise awareness and fund research about HIV and AIDS, including attending a 2005 gala hosted by the Elton John AIDS Foundation, according to the New York Times. The brand recently recieved a score of 70 (out of a possible 100) on the Human Rights Campaign's "Buying for Corporate Equality" listing, which rates companies based on the number and extent of LGBT-inclusive policies in place, in conjunction with HRC's Corporate Equality Index.

The T-shirt is currently on sale at Macy's website, at a discounted price through the end of the day on Black Friday, November 29.