The gay-themed cable network will air the ad as a public service announcement.
April 12 2006 2:42 PM EST
April 12 2006 8:00 PM EST
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The gay-themed cable network will air the ad as a public service announcement.
Q Television, a national cable network, has become the second gay-themed cable channel to elect to run the United Church of Christ's "Ejector" commercial for free as a public service announcement. QTN plans to run the UCC's 30-second spot at least six or seven times a day because of its positive, LGBT-inclusive message, a QTN spokesperson said.
The decision comes a week after Logo, a Viacom-owned gay-focused cable network, rejected the ad, apparently in keeping with its parent company's policy against political advertisements. The gay-themed premium cable network Here TV announced on April 11 that it would run the church's message indefinitely on its channel.
"The management of Q is very pleased to participate in the airing of your public service announcement," Frank Hagan, QTN's general manager and programming director, told the UCC. "We are a network of inclusiveness, which is the bottom-line message of your 'Ejector' PSA."
QTN, a 24-hour network owned wholly by Triangle Multi-Media Limited Inc. in Burbank, Calif., is available through several cable systems, including Time-Warner, Cox Communications, and RCN, among others. (The Advocate)