Gay Jewelry Line
Debuts on Amazon.com

Online retail behemoth Amazon.com is now selling a high-end designer jewelry collection for gays, lesbians, and straight people "who believe in equality, diversity, and tolerance," company officials announced last week. The Love & Pride collection, created by former Israeli paratrooper Udi Behr, features almost 150 pieces for men and women, priced between $30 and $5,000. The collection includes jewelry inspired by TV series The L Word and Queer as Folk as well as aviation-inspired items endorsed by model-actor Reichen Lehmkuhl.

"The Love & Pride collection is a beautiful addition to the Amazon.com jewelry store," Peter Lai, director of Amazon.com Jewelry & Watches, said in a statement. "We know all of our customers will be delighted and inspired by this innovative mix of classic and unique styles."

The jewelry can be found at www.Amazon.com/loveandpride and is available now. (The Advocate)