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Kid Rock Goes Ballistic Over Bud Light’s Transgender Inclusion, Shoots Up Beer Cases

Kid Rock Goes Ballistic Over Bud Light’s Transgender Inclusion, Shoots Up Beer Cases

Kid Rock and Dylan Mulvaney

The far-right musician expressed his displeasure by firing dozens of shots at cases of the beverage.

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Kid Rock, the far-right musician and unapologetic MAGA acolyte, posted a video of himself on social media Monday shooting cases of Bud Light because he was upset the company had partnered with trans influencer and creative Dylan Mulvaney.

Mulvaney has been documenting and discussing her transition for the last year on her popular TikTok series Days of Girlhood.

Bud Light had a special can made, which they sent to Mulvaney with her face on it.

On Sunday, she shared the news of her partnership with the Belgian-owned beer brand on Instagram, and immediately right-wingers became outraged with the company’s demonstration of inclusivity.

In the video, she jokes about her ability to carry multiple cans at once but that she had several of cans of Bud Light to enjoy.

“I kept hearing about this thing called March Madness, and I thought we were all just having a hectic month, but it turns out it has something to do with sports, and I’m not sure exactly which sport, but either way, it’s a cause to celebrate,” she said.

“This month, I celebrated my day 365 of womanhood, and Bud Light sent me possibly the best gift ever — a can with my face on it. Check out my Instagram story to see how you can enjoy March Madness with Bud Light and maybe win some money too. Love ya,” she concluded.

Among those on the rights taking offense was Rock.

On Monday, he posted a video on multiple social media platforms with no caption, but the message and timing clarified the point.

It opens with Rock facing away from the camera, wearing a backward baseball cap emblazoned with “MAGA.”

“Grandpa’s feeling a little frisky today — let me say something to all of you and be as clear and concise as possible,” he said, turning to the camera.

Rock can be seen holding a rifle as the camera pulls back. Cases of Bud Light sit on a table by a lake. He shoots dozens of shots at them in rapid succession (as if it were a machine gun) before he turned around, flipped off the camera, and declared, “F*ck Bud Light. F*ck Anheuser-Busch. Have a terrific day.”

Right-wingers everywhere seemed to rip their hair out with outrage over the advertising campaign.

Jason Isbell, a staunch LGBTQ+ ally who was recently involved with the Love Rising concert in Nashville to support the LGBTQ+ community in the wake of the state’s drag and gender-affirming care ban, called out the right-wing bigots on Twitter.

“This is finally how we get him. Leave no bigoted beers to drink,” the musician wrote.

The beer company defended its inclusion of a transgender beer consumer in its advertising campaign.

“Anheuser-Busch works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics and passion points,” a spokesperson told Fox News. “From time to time, we produce unique commemorative cans for fans and brand influencers like Dylan Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public.”

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Christopher Wiggins

Christopher Wiggins is The Advocate’s senior national reporter in Washington, D.C., covering the intersection of public policy and politics with LGBTQ+ lives, including The White House, U.S. Congress, Supreme Court, and federal agencies. He has written multiple cover story profiles for The Advocate’s print magazine, profiling figures like Delaware Congresswoman Sarah McBride, longtime LGBTQ+ ally Vice President Kamala Harris, and ABC Good Morning America Weekend anchor Gio Benitez. Wiggins is committed to amplifying untold stories, especially as the second Trump administration’s policies impact LGBTQ+ (and particularly transgender) rights, and can be reached at christopher.wiggins@equalpride.com or on BlueSky at cwnewser.bsky.social; whistleblowers can securely contact him on Signal at cwdc.98.
Christopher Wiggins is The Advocate’s senior national reporter in Washington, D.C., covering the intersection of public policy and politics with LGBTQ+ lives, including The White House, U.S. Congress, Supreme Court, and federal agencies. He has written multiple cover story profiles for The Advocate’s print magazine, profiling figures like Delaware Congresswoman Sarah McBride, longtime LGBTQ+ ally Vice President Kamala Harris, and ABC Good Morning America Weekend anchor Gio Benitez. Wiggins is committed to amplifying untold stories, especially as the second Trump administration’s policies impact LGBTQ+ (and particularly transgender) rights, and can be reached at christopher.wiggins@equalpride.com or on BlueSky at cwnewser.bsky.social; whistleblowers can securely contact him on Signal at cwdc.98.