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A campaign targeting LGBTQ-supportive Georgians hopes to strip Mitch McConnell of his power.
With three weeks before Georgia voters decide the fate of the U.S. Senate, the Human Rights Campaign is rallying LGBTQ+ voters and their allies to the polls.
With new videos and a targeted mail campaign, the nation's largest LGBTQ+ advocacy organization is urging equality-minded voters to elect Democrats Jon Ossoff and Rev. Raphael Warnock. Early voting began Monday in the consequential runoff races, which will decide if Republicans or Democrats hold the majority and whether current Majority Leader Mitch McConnell can stymie the agenda of President-elect Joe Biden.
HRC's Equality Votes PAC launched the six-figure campaign today, with new videos and a postcard campaign that includes resources on voter registration and information on mail voting, early in-person voting, and details on in-person voting on Tuesday, January 5.
Utilizing voter and poll data, the PAC identified 400,000 Georgians who previously indicated support for LGBTQ+ issues. Both Ossoff and Warnock are LGBTQ+ allies, while their opponents -- current senators and Trump toadies David Perdue and Kelly Loeffler, respectively -- either villify or ignore LGBTQ+ people. Many of HRC's targeted voters are under 55, Black, and female; a powerful and influential voting bloc for Democrats.
HRC's PAC believes it can reach 15,000 Georgians at risk of not voting; Biden won Georgia by less than 12,000 votes.
"Georgia Equality Voters turned out at higher rates than the general public in the fall election -- slamming the door shut on Trump and Trumpism," said HRC Deputy Campaign Director Jonathan Shields. "Now, they will finish the job they started in November and ensure that we have a pro-equality majority in the United States Senate for the 117th Congress."
Watch the campaign's first video below, called "It's on us, Georgia," which features the HRC's Tori Cooper and out Georgia state Reps. Sam Park and Renitta Shannon. Find out more about the campaign at HRC.org/georgia.
